Privacy policy

Privacy Policy

1. Introduction

The Wide Welly Company (“we”, “us”, “our”) is committed to protecting and respecting your privacy.
This policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase from us.

By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect and process the following types of personal data:

  • Personal details: your name, billing and delivery address, email address, and telephone number.
  • Order information: details of the products you purchase, payment method (processed securely through Shopify Payments), and delivery preferences.
  • Account information: if you create an account, we store your login details securely.
  • Communication data: emails, messages, or enquiries you send to us.
  • Technical data: your IP address, browser type, device information, and how you interact with our website.

We do not store or have access to your full payment card details — these are processed securely by our payment providers.

3. How We Use Your Information

We use your information to:

  • Process and fulfil your orders.
  • Send order confirmations, dispatch notifications, and tracking updates.
  • Manage returns, exchanges, and customer service enquiries.
  • Improve our website, services, and customer experience.
  • Comply with legal and tax obligations.
  • Send marketing communications (only if you have opted in).

You can unsubscribe from marketing emails at any time by clicking the link at the bottom of any newsletter or contacting us directly.

4. Sharing Your Information

We share your personal data only where necessary to deliver our services:

  • Shopify – hosts our online store and processes order information securely.
  • Royal Mail and courier partners – for shipping and delivery.
  • Payment processors (Shopify Payments, PayPal) – for secure payment handling.
  • Professional services (e.g. accountants, IT support) – where required for legitimate business purposes.

We do not sell, rent, or trade your information to any third parties.

5. Data Retention

We retain personal information only as long as necessary to fulfil the purposes for which it was collected, including any legal, accounting, or reporting obligations.
Typically, order records are retained for up to seven years in line with HMRC requirements.

6. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate or incomplete data.
  • Request deletion of your personal data where legally permissible.
  • Object to processing or request restriction of use.
  • Request transfer of your personal data to another provider (data portability).

To exercise any of these rights, please contact us using the details below.

7. Cookies

Our website uses cookies to enhance your browsing experience and analyse website traffic.
Cookies help us understand how visitors use our site and improve functionality.
You can adjust your browser settings to refuse or delete cookies if you prefer.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration.
All payment information is processed using secure encryption technology.

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

The Wide Welly Company
Email: verity@thewidewellycompany.co.uk
Address: Unit 6, Carr Lane Business Park, Carr Lane, Hoylake, CH47 4AZ

If you are unhappy with how we handle your data, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

10. Policy Updates

We may update this Privacy Policy from time to time.
Any changes will be posted on this page, and the date of the latest revision will be shown below.

Last updated: 25th October 2025